Human Flu a Digital Glance from Mexico – Post publicado en Te_Ch@i


Theepidemic crisis which we have lived these days has generated an increase in the need for information in our entire planet. Through the uninterrupted search for information, we try to understand and digest everything we experience, to protect our loved ones, clear out our doubts and express our fears and opinions.

The large consumption of information has become a regular practice; electronic media generates continued transmissions, and the Web is a multimedia center in which we obtain written, audiovisual and interactive content regarding the latest newsstories and points of view.

Here are some figures and interesting data obtained from the digital media:

From April 23rd until the 30th the health crisis has produced around  622,592 posts in the digital media as: websites, blogs, microbloging networks, videos and image sites and forums.

According to Google, the key words which have generated more searches, in relation to this pandemic illness are: Swine Flu and Influenza. As of yesterday, the new accepted names for this virus: Human Influenza and H1N1 were not taken in consideration in the searches.

The United States of America is the country that has generated more  searches and  content, mainly tagged under ‘Swine Flu.’

Mexico has produced  5.4% of the information on the Web regarding this pandemic illness, while the U.S.A has generated 84.2%. The word that is most frequently used to  post and  search is: ‘Influenza.’

It is interesting to note that Queretaro is the Mexican state that has generated more searches on this issue, followed by the states of Aguascalientes and Hidalgo.

Main stream media are leaders in the production of contents in our country, followed by the blogs, the micro blogs and the video channels.

According to the traffic rankings of Alexa, the online version of the Mexican newspaper, El Universal, was the most searched, followed by MilenioReforma (contents are limited to subscriptions), CNN Expansión and Excélsior, which are online with a similar rating.

During the last seven days within the Internet ranking of the primary information sources, we found that the Presidency site in our country (Mexico) was the site that generated most traffic. During the first and the last dates, the Mexican Ministry of Health, theCenter for Disease Control and Prevention (CDC) and the World Health Organization (WHO) have channeled the heaviest traffic.

Globally, the flow of conversations regarding the Human Influenza virus or H1N1, has shown its mayor peaks on April 27th and 30th, just a few hours alter the World Health organization (WHO) raised the epidemic watch from phase 3 to phase 4 and from phase 4 to phase 5, respectively.

In a similar way, conversations in Mexico have had their highest peaks (in importance order) from the same days, April 27th and 30th and the eve of April 24th, only a few hours after the Mexican Minister of Health announced the suspension of educational activities in Mexico City.

Undoubtedly, during the last week, the Internet has played a mayor role in the diffusion of the information. Nevertheless, not all contents in this media are important or true: pranks and phishing sites have been detected.

In addition, a great amount of subjective information has been circulating in social networks like Facebook and Twitter, which range from conspiracy theories to personal panicking and hopelessness expressions. The Internet has an expansive and viral effect which magnifies each reaction or comment.

Today, more than ever, it is necessary to be careful with the information that we circulate and consume. The primary information national and global sources will always be the best to consult. As Internet users, the arrival of this pandemic decease represents a series of challenges.

Let’s collaborate, we must not permit that those who have less experience in the use of the Internet fall in deceit or get lost in the great cloud of existing information. We must report abuses, let´s educate our nearest contacts, but above all, I invite you to assume a responsible attitude when you circulate information and express your opinions



Author: Jazmín

Mexicana, mamá en la era digital. Afortunada, cómplice del Universo y la Vida. Constructiva, optimista, apasionada de la Comunicación, Twitter e Internet. Cheese, Tequila y dark chocolate lover. Viajera incanzable! Alquimista de sueños...

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